WHY WOULD YOU ACCTUALLY JOIN C21ETV's FUND-RAISING PROJECT?
By joining C21ETV's
Fund-Raising Project, you'll become a member of one of the greatest
Multicultural Streaming Sites on the Internet, the founders of which embrace the
ideals of equality, equity, freedom, respect for individuals and groups as a
principle fundamental to the success and growth of our countries .
If you cannot do it
yourself, we'll help you create and produce your Multimedia CDs VCDs or DVDs,
which will become a focal point not only for your students, their parents,
teachers, friends, relatives, perishers or community supporters, but also for
C21ETV's global audiences. You will receive 50% of every Multimedia CD
or DVD sale. Checks are mailed out monthly.
C21ETV's Just-in-Time
CD promotion system reduces your inventory risk. We produce and distribute
Multimedia CDs. VCDs and DVDs only upon firm order. So, you will not spend thousands
of dollars on Multimedia CDs or DVDs you are not sure you will ever sell. Aside
from selling on-line through C21ETV, you can also order bulk quantities of
Multimedia CDs to sell them door to door, at malls, concerts or other events.
Judge by Yourself: If you create a $10.00 CD, and sell 500 through C21ETV and 500 on your own,
this is how much you could make:
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COST
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PROFIT PER UNIT
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Digital Recording Equipment Rental Cost (15 days)
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$450
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(-$450)
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Manufacturing
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$0
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$0
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C21ETV's royalties on a 10 song Double Mechanical*
CD (7.1 cents + 7.1 cents per song = $710 for 500 CDs)
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$1.42/CD
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(-$710)
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Your Profit Shares** from online sales (50% of $10.00
selling price per unit); 500 units.
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$2,500
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Your additional offline sales of 500 CDs (a $14 sale
price per unit generates a $4.00 additional revenue per unit, leading to a total profit of $9.00 per
unit)
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$4,500
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YOUR TOTAL (Public Domain Multimedia CD; royalties free)
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$7,000
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NET TOTAL (following arranged/copyrighted material)
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$5,840
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*Multimedia CDs incorporate both MP3 and CD Audio
files. Therefore, they are called "Double Mechanicals".
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**Quantities sold always vary from project to project.
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THE PLAN:
SELECTING YOUR REPERTOIRE:
Your can record either royalty free, or royalty payment due forms on your CD:
ROYALTY FREE:
Original music composed by a member of your community/group, cultural society, organization,
church, a teacher or a student
An original arrangement of a Public Domain piece
Original poetry/literature/cheers
A Public Service Announcement (PSA)
The art of your students from the music and drama departments
ROYALTY PAYMENT DUE:
Arrangements of songs and/or literature, which are NOT in the Public Domain:
If you decide to include copyrighted material on your CD, visit:
harryfox.com
. For additional details refer to:
Resources
. Do not forget that, at their sole discretion, publishers
may offer low royalty rate copyrighted selections.
SCHOOL MULTI-DISCIPLINE CURRICULUM:
Schools, couple your fund-raising efforts with an integrated multi-discipline curriculum. Here are some
suggestions regarding certain academic areas you may consider covering. Your should have in mind
that your students will enjoy learning, because Streaming Media and MP3 technology are at the core,
now-a-days!
Music
History
Geography
English
Business
Computers/Internet
Research
Technology
Journalism
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RECORDING:
BASIC:
The easiest way to record your content is to use a standard two-track cassette deck. Although a
standard two-track cassette deck does not allow for any altering of balance upon recordeding, it is the
most cost efficient method to record your content.
INTERMEDIATE:
A small budget of a few hundred dollars, will enable you to either purchase or rent a four-track or a
multi-track recorder. There are two main types of recordings: a) analog (using a cassette tape), or,
b) digital (using a digital hard drive). If you will choose the intermediate recording method, you will
have the flexibility to overdub a track or add solo sections after you have recorded the basic track(s).
ADVANCED:
Record your content into a professional studio. Prices for recording studios vary. Basic studios may
ask $25/hour, while professional studios may run over $100/hour.
MICROPHONES:
Microphones will play a significant role in the quality of your recording. Thus, we suggest that you use
the best possible microphones you can afford. Consult your local dealer for the different types
of microphones that best suit your particular recording needs.
TRANSFER AND CONVERSION:
Upon completion, you have to transfer your recording to a compact disc. You can either do it yourself,
after you have converted ("ripped") the content, or you can ask a professional to do it for you. Schools can
always have their students do the transfer. Many students are, now-a-days, familiar with "ripping" CDs.
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NOTES:
Do not foget! If you decide to include copyrighted material on your CD, you may have to pay
royalties to the owner.
If you pay a mechanical royalty for the content, or for each song, respectively, you are allowed
to sell CDs of copyrighted material. Usually, there is a mandatory mechanical royalty in the amount of
$0.071/song.
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PROMOTIONAL TIPS:
E-MAIL PROMOTIONS:
Just judge by yourself... If you and your members/students/perishers each send out 5 e-mails to friends,
parents or relatives, promoting the Fund-Raising Project you've joined, you could benefit from the selling of
hundreds or even thousands of CDs.
The e-mail strategy may also involve the friends, parents or relatives of your members/students/perishers.
At their turn they can also promote the campaign to co-workers and business colleagues. This could
generate incredible amounts of traffic to the Fund-Raising Project Web Site (Page).
USE A PROMOTIONAL CD TEAM:
Tap into a 'street team' of marketers and promoters who will help you raise awareness for your CD.
The 'street team' marketers and promoters will receive 5% of all multimedia CD sales for their efforts.
Your group/school/community/organization will still receive 50%).
FLYERS:
C21ETV will create special flyers for you to print off, photocopy, and hand out to potential customers.
WORD OF MOUTH ADVERTISING:
Encourage people to support your fund-raising efforts. Direct them to the Fund-Raising Web Site (Page)
with e-mails, coupons, or word of mouth.
ALTERNATIVE SALES METHOD:
Aside from selling on-line through C21ETV, you can also order bulk quantities of Multimedia CDs to sell
them door to door, at malls, concerts or other events.
Additional marketing tips shall be made available to you upon your registration with the Fund-Raising
Program.
Contact C21ETV to join the Fund-Raising Project!
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RESOURCES:
RECORDING:
DO I NEED A COPYRIGHT LICENSE?
HOW DO I PAY ROYALTIES?
PUBLIC DOMAIN:
ON-LINE MUSIC RETAILERS:
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CONTACT C21ETV TO JOIN THE FUND-RAISING
PROJECT!
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